IRO Paris was founded in 2005 by Laurent and Arik Bitton, both musicians, who traded their plectrum for a sewing machine. The brand emulates a Rock 'n Roll chic and 'too cool for school' Parisienne style that our customers have grown to love.
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IRO Paris, Parisienne chique
IRO Paris specializes in creating outstanding pieces that radiate 'panache'. The t-shirts, leather jackets and dresses all show off the outspoken style that the brand is known for. At Tenue de Nîmes we stock both IRO Paris' men and women collection.