Designer Yoshiyuki Hayashi is a frank guy, who isn’t afraid to laugh. As an autodidact he learned about denim among the greats until in 2010 he started his own brand. You guessed it: Resolute.
Standing on thirty years of experience Hayashi does not want to compromise when it comes to sizing and fit. His core model – the 710 – is therefore available in 86 measurements. This speaks to the determination with which
Hayashi designs for each one’s body. And behind the designer’s confidence and
unwillingness to compromise, lies the Japanese denim production; a backbone that strengthens every execution.
Yoshiyuki is transparent about the fact that Levi’s jeans are a big inspiration. American jeans from several decades of the past century are
further refined the way he saw fit. But with the Onomichi Denim Project he
takes refinement to another level. A community of wearers pre-wear jeans for a year. They rotate the jeans for a diverse lived-in feel. Each pair becomes an artifact instead of just a pair of jeans that replicate the craftsmanship in the Onomichi region. Resolute embodies such a layered story that we can’t seem to stop telling it.
